Halo 4 made $220 million day one, on track to $300 million in first week
Microsoft stated this afternoon Halo 4 earned $220 million globally during its first 24 hours on sale. The company expects the game to reach $300 million in global sales by tomorrow, making it "the biggest Halo launch in history." The company estimates the Halo franchise has earned around $3.38 billion.
"We're thrilled that Halo 4 has emerged as the biggest U.S. entertainment launch of the year," said Microsoft Studios VP Phil Spencer, knowing full well that moment is fleeting. Like, as in the next 24 hours.
Tomorrow Activision launches Call of Duty: Black Ops 2, which the company stated during a recent conference call is expected to sell better than last year's Call of Duty: Modern Warfare 3. For the sake of comparison, MW3 sold grossed over $775 million worldwide in a week (besting the $650 million record set by Call of Duty: Black Ops and the $550 million by Modern Warfare 2 the year prior to that).
"We're thrilled that Halo 4 has emerged as the biggest U.S. entertainment launch of the year," said Microsoft Studios VP Phil Spencer, knowing full well that moment is fleeting. Like, as in the next 24 hours.
Tomorrow Activision launches Call of Duty: Black Ops 2, which the company stated during a recent conference call is expected to sell better than last year's Call of Duty: Modern Warfare 3. For the sake of comparison, MW3 sold grossed over $775 million worldwide in a week (besting the $650 million record set by Call of Duty: Black Ops and the $550 million by Modern Warfare 2 the year prior to that).
